Planters NUTmobile will be turned into a reservation-only dive bar that serves unlimited peanuts, Miller High Life

Hannah Kirby
Milwaukee Journal Sentinel
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Miller High Life and Planters are turning Planters' iconic NUTmobile into a reservation-only dive bar, which will be open four days this summer in Milwaukee's Champagne of Beers Region.

This new dive bar that's coming to Milwaukee is pretty nutty. No, literally.

Miller High Life and Planters are turning the iconic NUTmobile into a reservation-only dive bar, which will be open for four days this summer in The Champagne of Beers Region, also known as Miller Valley.

During the Nuttiest Dive Bar experience, attendees will be able to consume all the warm Planters peanuts and cold Miller High Life they want, a news release said.

The experience will also feature a nut-shaped jukebox, classic dive bar games including cornhole and darts, a photo wall "that captures all the nutty fun happenings inside, just like the photo booths at the local dives we’ve given all our spare cash to" and more, according to Miller High Life's website.

The Nuttiest Dive Bar will be open July 9-12. The giant peanut on wheels — which is 26 feet, err, 415 peanuts long — will be located at 4251 W. State St.

Each reservation, for up to six people, is 90 minutes long. And, you won't even have to shell out a lot of dough. A reservation costs $3.99, "the price of peanuts," and includes the beer and peanuts attendees consume during the duration of their timeslot, the release said.

Reservations open at 9 a.m. CT June 16 at millerhighlife.com/nuttiestdivebar.

A look inside the Nuttiest Dive Bar. Miller High Life and Planters are turning Planters' iconic NUTmobile into a reservation-only dive bar, which will be open four days this summer in The Champagne of Beers Region.

That website is also where people can:

  • Find merch inspired by the "Nuttiest Dive Bar," from apparel to an LED sign.
  • Enter a sweepstakes for a chance to win “free Miller High Life and Planters peanuts for a year." The grand prize will be fulfilled as a check that's calculated based on the average price of one twelve-pack of Miller High Life beer and two 16-ounce jars of Planters dry-roasted peanuts per week for 52 weeks, the site said.
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